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The Client

Novo Cinemas is one of the largest multiplex chains in the Middle East, having cinema locations in the UAE, Qatar, Oman, and Bahrain.

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Our Role

  • UI / UX Design,
  • Development and publish
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Platform

  • Mobile App
  • Responsive Website
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Industry

  • Media and Entertainment
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Region

  • United Arab Emirates

Website, iPhone app and Android apps

Novo Cinemas were looking for the best way to exploit the widespread smartphone base among cinema visitors to showcase their programs, and to make seat booking an easy and simple follow up.

App users can now instantly check film schedules, book seats and purchase tickets from their phone, allowing them to create an ad hoc great night out for themselves, or with family and friends.

The first app of its kind in the region, the Novo Cinemas mobile app gives you instant access to the Middle East’s largest chain of cinemas.

Find Show times, movie ratings, cast and plot details. Watch quick-loading trailers. Purchase tickets in seconds. Browse upcoming slate of blockbusters. That’s Novo great!

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Focused Reach

Novo Cinemas was able to generate analytical reports, run dynamic campaigns and attract more customers based on their preferences.

Responsive to the current Situation

The Novo app offers online booking solutions to help avoid long queues at counters and also, the seat management module facilitates intelligent seat configurations to manage physical distancing.

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Technology Stack

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Design Tools

  • Balsamiq Mockups
  • Invision App
  • Adobe Photoshop
  • Sketch
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Front End

  • HTML5/CSS3 (Website)
  • jQuery front end libraries
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Back End

  • ASP.NET MCV, C#
  • JSON APIs
  • Native iOS app (Swift)
  • MS-SQL Server
  • Native Android app (Java)
  • .NET framework web services platform
  • Google Analytics for website and mobile apps

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